1 – YOUR BUSINESS TIP
PROBLEM:
You know that feeling when you think you have to do (or check) everything because ‘no-one can do it as well as I can’? Doesn’t it irritate you, or annoy you that it always comes back to you? It should because it’s one of the biggest traps that stops a business from growing.
The worst thing is that – for many people – that’s actually the truth . . . you CAN do it better than everyone else.
There’s also an ‘oh no, it’s even worse than that’ moment though.
Where you think you’re the best person to do something but you’re really not for any number of reasons:
- too much on your plate
- it means you’re doing work that stops you doing the REAL/BEST work of a business owner
- it takes you away from growing the business
- you’re trapped in the daily grind
- it can be demoralising
- as the business owner/leader doing jobs that someone else can be trained to do is a huge form of self-sabotage
I know – because I’ve felt all of those things at times.
SOLUTION:
Of course you know I’m going to say ‘it doesn’t have to be like that’, in fact, it can be SO much better you might not even be able to imagine it. And moving to greater freedom can be easier than you think.
I found out the hard way that no-one could do things as well as I could – because I kept doing them and I wasn’t allowing anyone else to even have a go. Not great for team relations as they can tell if you don’t have trust in them!
Well, let me share with you the simple way to free yourself up and unlock the potential of your team – whether they are internal or external team (more on that next week!):
The reason you feel no-one else can do it as well as you is because you don’t have a simple, step by step process that someone else can follow, consistently, to deliver great results time after time.
That’s it . . . the problem is YOU DON’T HAVE A SYSTEM.
So the SOLUTION is: CREATE A SYSTEM.
Big tip coming up at the end of this piece . . . I’m going to share my absolutely NON-NEGOTIABLE ‘3 Rules of Systems’ with you.
I’ll never forget Brad Sugars, the founder and owner of ActionCOACH Business Coaching, teaching that SYSTEM = Save Yourself Stress, Time, Energy & Money.
WOW! Simple, but true. Good systems FREE YOU UP to do the work of a business owner.
And what’s great is that other people can often follow the system and do a better job than you’ve been doing.
One key reason is: too often it’s all inside your head. You know what to do (or you think you do). But guess what?
You make mistakes, you get distracted, you miss things. Not good.
Because even you, with all your skills, knowledge and experience are probably not great at creating or following a system. And we get complacent (one of the biggest success killers!) – we know what we’re doing so we start multi-tasking, get distracted and mess up.
Meaning we have to go back and fix things.
Because WE didn’t follow our own system. (Even if it’s only in our head.)
These are our 3 SYSTEMS RULES and they are NON-NEGOTIABLE – for everyone:
- HAVE A SYSTEM – write it down, list the steps, explain WHAT to do, WHERE and WHEN and WHY. And WHO will do it. Be specific.
And it’s not a system until it’s been checked by someone unfamiliar with the task and confirmed as complete and accurate = effective = it’s a system.
If it isn’t – refine it and retest until it’s bulletproof. - USE THE SYSTEM – on no account work from memory. It’s fallible. And it uses up valuable bandwidth that you don’t need with a system. The biggest global businesses have systems that work, for everyone. They deliver results consistently. That creates reputation and builds faith in them. I’ve seen more things go wrong because someone things ‘we don’t need a system’ or ‘I know what to do, I don’t need a list!’. Really? OK, carry on with that and see what happens.
- IMPROVE THE SYSTEM AT THE FIRST OPPORTUNITY – but run your suggestions by the ‘owner’ of the system – the person responsible for it. Chances are that your suggestion will highlight a training issue (where you have gaps in your knowledge of how the system fits/supports the business) – that’s great because you can learn more about WHY something is done a certain way.
Or, your suggestion may be a great one that should be incorporated as soon as possible, while being mindful of the implications.
Everyone should be looking at how to improve a system to make it better, easier, more efficient and so that it helps you, and the business to do things better.
I promise you – when things go wrong it’s usually down to a system failure – 1, 2 or 3. Or a combination.
But when you DO have a system, use it and improve it whenever you can – then you’re freeing yourself up and supporting business growth, peace of mind and success from the ground up.
And it’s a great way for team to know they’ve done a good job!
I’d love to hear your thoughts on how systems have worked/could work for you? Let me know.
Mary
Next Steps:
- Check out the What’s On section.
Join me on the FREE 5-DAY TIME & GOALS CHALLENGE next week.
Or join me for the upcoming webinar on ‘HOW TO IMPROVE YOUR TIME, TEAM & PROFITS’ – covering all 9 key areas of business – on Tuesday 12th September. - Follow me – Mary – on LinkedIn. Each week I share ONE SIMPLE RESOURCE you can implement to improve your life and business. https://www.linkedin.com/in/marycollin1/
- Want more info/help? Talk to me in the free facebook group (see intro) or join us inside the membership – remember there’s no time commitment and in 4 months you’ll go through the whole cycle and see why people stay. And you can decide to love it or leave it.
The most affordable coaching programme, resources and support to help you really make the change you’re looking for.
2 – YOUR MARKETING/LINKEDIN TIP
You probably already know that building your authority is one of the most important things you can do.
Because it’s exactly what will convince others to buy from you.
But, there are different ways to do it.
Today, I have an example for you that anyone can implement.
Here it is:
(Click on the image to see the full post)
So, how did Priyesh build his authority with this post?
By publicly showing how he would re-design someone else’s website.
You see, that’s smart for a few reasons:
1) It’s faster.
He doesn’t have to come up with all of the content from scratch.
Instead, he leverages something someone else already created (in this case, Sharon’s website) and gives his two cents on it.
2) It generates more attention.
By publicly critiquing Sharon’s website, he’s also leveraging some of the attention she already has on LinkedIn.
Priyesh has about 3,000 followers and Sharon has over 5K. So, it’s a win for Priyesh to get that extra attention.
Now, Priyesh could take this to the next level and do one of these every week.
Over time, he would get known as the guy giving great feedback on other people’s content.
The question is, how could you do something similar and get known in your industry?
Solution:
EG: One of our most difficult things when it comes to posting regularly on LinkedIn is coming up with consistent ideas for content and what content works best for your business.
We’ve created a 32-page E-Book full of our collective knowledge on LinkedIn. What works best and what strategies will get you more leads from LinkedIn.
Want a copy?
Click here: www.resources.90dayplanning.co.uk/Content-Secrets